Uptime is not enough
Behind the scenes at tech companies, we've routinely seen failures in API calls that are caused by faulty application logic, and not by system failures. These are cases where real customers are seeing significant problems, while system monitoring tools report that everything is ok. Monitoring system health just doesn't guarantee user success.
Yet, these sorts of failures in API logic persist, causing millions of dollars of lost sales, and ruined customer relationships. Every day.
Resurface goes beyond system monitoring for a deep understanding of exactly what happens with each and every API call. Without ever having to ask an angry customer what they were trying to do. And diving into API usage isn't limited to just finding problems. It's easy to run an outreach program to regain customers affected by a problem. That's a level of care that system monitoring and APM tools don't enable.
Why choose Resurface?
The unseen can hurt your operation. Traditional APM tools will tell you if systems are available, but that's only part of the story. System health doesn't measure what's happening with your customers. They may have abandoned carts and unfinished transactions, never to return again. We help you see what is behind each and every failed (and successful) API call, so the experience of every customer can be measured and optimized.
Knowing how your customers are using your APIs means you can quickly identify user patterns, both positive and negative. That means fewer support calls, and faster resolutions, with fewer round-trips back to the customer for information. Most importantly, you'll capture details on the problems your customers don't self-report. Our goal is to surface meaningful insights across all dimensions of customer experience and behavior.
Security and independence
Maintain first-party control over your data, and your customers' data. True independence means you're not paying someone else for your own data, nor trading away the privacy of your customers. Don't settle for the data caps and rate limiting that SaaS vendors often impose on their customers. It's your data, so own it!